1. Introduction
At Direct Flooring & Carpets, we guarantee a private and secure environment for all your personal information. This Privacy Policy describes how we collect, use, and share any personal data you provide to us on our website or when seeking our services or making a purchase.
The use of our website and services constitutes your acceptance to the collection and utilisation of your information according to the following policy.
2. Information We Collect
We may collect and process the following personal information:
• Personal details: First and last name, email address, telephone number, and physical address when making an enquiry or placing an order.
• Payment information: For instance, billing information when making a purchase (note: we do not store credit/debit card details; instead, all transactions are made through third party secure payment gates).
• Technical data: IP address, type of browser, and website usage data through cookies and analytic tools.
• Communication records: Includes all the communication through emails, telephone calls, or contact forms.
3. How We Use Your Information
We use your personal information to:
• For the purpose of processing and delivering the order, including delivery and installation of the flooring.
• For the purpose of replying to the clients’ questions and providing assistance.
• For the purpose of improving the website and the customer experience with the help of analytics and feedback.
• For the purpose of sending promotional offers and updates in case of the client’s consent.
• For the purpose of meeting legal and regulatory requirements.
4. Sharing Your Information
We will never trade your personal information. Nevertheless, we may use it for third parties when required and they include:
• Payment processors to handle secure transactions.
• Delivery men and installers to ensure that your flooring is laid as required.
• Analytical, marketing and customer service support from other companies.
• To legal authorities if it is required to do so by law.
All third parties are supposed to treat your data with the same level of security as prescribed by the UK data protection laws.
5. Data Security
We take data protection very seriously and have put in place appropriate technical and organisational measures to ensure the protection of your data. However, since we operate in an electronic environment, there is no such thing as absolute security when it comes to data transmission.
6. Your Rights
Under the UK General Data Protection Regulation (UK GDPR), you have the following rights:
• Right to access – Request a copy of the personal data we hold about you.
• Right to rectification – Request changes to information that is inaccurate or incomplete.
• Right to erasure – Request deletion of your data as it is no longer needed.
• Right to restrict processing – Request limitations on the ways we use your data.
• Right to object – To the processing of data for marketing purposes.
• Right to data portability – Request for transfer of your data to another provider.
If you want to exercise any of these rights, please contact us at maria@mydfc.co.uk.
7. Cookies & Tracking Technologies
We use cookies to improve the user’s experience and analyse website traffic. You can manage or disable cookies through your browser settings. For more details, please read our Cookie Policy.
8. How Long We Keep Your Data
We only retain personal data for as long as it is needed for the purposes listed in this policy, for legal reasons, or for the purpose of resolving legal issues. Once the data is no longer required, it will be erased in a manner that will not permit it to be retrieved.
9. Third-Party Links
Our website may contain links to other websites. We are not to be held liable for the privacy policies or the practices of other websites. We suggest that you should always read the privacy policies of any website that you visit.
10. Changes to This Policy
We reserve the right to update this Privacy Policy at any time. Any changes will be posted on this page with an updated revision date. It is recommended that you always check this page when you need to know the most recent information about the policy.
11. Contact Us
If you have any questions about this Privacy Policy or how we use your data, please contact us at:
📍 Direct Flooring & Carpets
44 Bolton Road West, Ramsbottom, BL0 9HX
📧 maria@mydfc.co.uk
📞 01706254180